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  • Bill Goede

    The Mistake: We never planned appropriately for the scenario of success. Let me give you some history: It’s 1994 and there was a group of us all...

  • Coleman Watson

    The Mistake: I assumed that I had to follow in the mold of my previous employers and try to do the same, very traditional procedures and processes...

  • Bruce Elliott

    The Mistake: I thought I knew the business before I got in the business. My first transaction was a $7 million piece of land. I came into the...

  • Diane Gillin

    The Mistake: I was closed-minded to new ideas. I came from a medical background. Before starting my business with my partner, I was a trauma nurse...

  • Cliff Clark

    The Mistake I’ve made plenty of mistakes in my life. And I always strive to learn from them when I do. What I want to talk about here, though, is...

  • Tina Larsen

    The Mistake:   I didn't believe I could lead a project.   Early on in my architectural career, I was given a monumental assignment that was outside...

  • Nick Friedman

    The Mistake: We took very aggressive risks on marketing early on that really weren’t suitable for a business of our size. I’ve heard the saying, “No...

  • John Bramlette

    The Mistake: There’s a theme at this job and at previous jobs I’ve had, which is figuring out the right balance between being aggressive with new...